Creating Revenue from Digital Sponsorship – Where to Begin?


The emergence of digital media has opened the door for show organizers to use digital signage to transform their next event and enhance the attendee experience. With the addition of four new digital walls in our facility and more to come, planners now have a new and unique opportunity to enhance their sponsorship and advertising strategy while generating engagement and revenue. Here at the MTCC, event organizers have the unique opportunity to consult with our … Continue reading

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Leaving a Legacy: #ASAE17 Gives Back to Canadian Veterans with Meaningful Initiatives


What makes a conference stand out above the rest? Beyond economic impact and number of attendees, leaving an enduring legacy for host cities has become a hot topic within the meetings industry. But how can conferences leave an impactful legacy? The American Society of Association Executives (ASAE) Annual Meeting and Exposition will generate an impressive $16 million in direct economic impact for the city of Toronto between August 12-15, but perhaps equally impressive are the … Continue reading

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Recipe: Smoked Duck Breast & Onion Bacon Jam Crostini with Gouda


I don’t know about you, but every now and then I find myself in a bit of a hostess rut on the appetizers front. What happens is this: I’ll try a couple new recipes, and if they’re an instant hit with my guests, I’ll make them again and again for subsequent dinner parties. Because this can get tired fast, I’ve been slowly expanding my recipe collection to include a range of contemporary appetizer dishes that … Continue reading

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Toronto wins international conference bid for IEEE ICASSP 2021


When you ask Leaders Circle Ambassador Prof. Dimitri Androutsos why Toronto is an ideal host city for the International Conference on Acoustics, Speech and Signal Processing (ICASSP), he laughs. “You’re asking me to list the thousand reasons?” he asks.  In April 2016, Androutsos and fellow Leaders Circle Ambassadors Prof. Kostas Plataniotis (University of Toronto) and Prof. Xiao-Ping Zhang (Ryerson University) presented the case for why ICASSP should come to Toronto in 2021. Leading the list … Continue reading

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Recipe: Smoked Chocolate Cheesecake & Potted Lemon Meringue


Today we’re going to talk food. And the dish of choice? Cheesecake. Cheesecake can be enjoyed any time of year, and it can be prepared in a myriad of ways. Well, here’s one more: Smoked Chocolate Cheesecake & Potted Lemon Meringue with Caramel Corn – a sumptuous, light dessert created by our culinary team who couldn’t resist putting a spin on the classic dish. We invite you to try it out and let us know … Continue reading

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